About AdAsia

In 1958, the first AdAsia was initiated by President Hideo Yoshida of Denstu Inc. and was held in Tokyo, Japan. Now it is held & hosted in turns by member countries in Asia under the auspices of Asian Federation of Advertising Associations (AFAA). The theme is decided by the host country to research into the issue of various cross regional marketing communications.

It offers an opportunity to communicate with all the advertising intellectuals and to learn from seminars attended by prominent representatives of the advertising industry. It is the largest congress of its kind, attracting approximately 1,200 advertising professionals from Asia and around the world.

Congress

• Reinforced market for Asian advertising industry
• Making real business opportunities

Event
• High profile speakers and professionals.
• Seminars under subthemes
• Festival for advertising industry & social program
• Exhibiting 50 years legacy of AdAsia and the 30 years of Asian Federation of Advertising Associations (AFAA)

AdAsia Timeline

1st Congress

Slogan : To determine and
                discuss to pave the
                way to mutual
                development
Date :     Apr. 22 – 24, 1958
Venue : International House
                of Japan, Tokyo,
                 Japan.

2nd Congress

Slogan : More Advertising,
               More Trade, More
               Prosperity
Date :     Oct. 24 – 29, 1960
Venue : New Daiichi Hotel,
               Tokyo, Japan.

3rd Congress

Slogan : –
Date : Oct. 15 – 19,1962
Venue : Manilla, Philippines.

4th Congress

Slogan : Be4 you 4get…
Date : Nov. 2 – 6, 1964
Venue : Hong Kong.

5th Congress

Slogan : Advertising and
               Asian Economic
               Growth
Date :    Nov. 4 – 9, 1966
Venue : Taipei, Taiwan.

6th Congress

Slogan : Towards More Effective
Communication in Asia
Date : Jun. 26 – 29, 1968
Venue : Kuala Lumpur, Malaysia.

7th Congress

Slogan : Advertising and the
                Emerging Market of Asia
Date :      Nov. 18 – 20, 1970
Venue :   New Delhi, India.

8th Congress

Slogan : The Constructive Role
of Advertising in Asia
Date : Nov. 6 – 9, 1972
Venue : Bangkok, Thailand.

9th Congress

Slogan : Modern Advertising
                and Its Social
               Responsibilities
               of Change in Asia
Date :    Nov. 3 – 8, 1974
Venue : Jakarta, Indonesia

10th Congress

Slogan : –
Date : Nov. 1 – 5, 1976
Venue : Sydney, Australia

11th Congress

Slogan : Responding to the
                Imperatives on Change
                in Asia
Date :     Nov. 15 – 18, 1978
Venue : Manila, Phillipines

12th Congress

Slogan : Communications
                towards Asia’s 21st
                Century
Date :     Sep. 15 – 19, 1980
Venue : Singapore.

13th Congress

Slogan : Advertising –
               An Essential Input
               for Economic
               Growth
Date :    Sep. 27 – Oct. 1, 1982
Venue : New Delhi, India

14th Congress

Slogan : Advertising –
               Helping
               Asia Grow
Date :    Jun. 18 – 21, 1984
Venue : International
               Convention Center,
               Seoul Hilton Hotel,Korea

15th Congress

Slogan : Ad-venture in the
Asian Economy
Date : Jul. 7 – 11, 1986
Venue : Bangkok, Thailand.

16th Congress

Slogan : Together Towards
Tomorrow
Date : Feb. 18 – 22, 1989
Venue : Pakistan.

17th Congress

Slogan : Advertising to Power
                Tomorrow’s
                Powerhouse Asia
Date :      Nov. 5 – 8, 1990
Venue :   Kuala Lumpur, Malaysia